| ADVANCEMENT | The promotion of a person in rank or status (11) |
| BRANDING | The promotion of a product through advertising and distinctive design (8) |
| PUBLICRELATIONS | The promotion of a favourable company image by well-known brothers for example (6,9) |
| HYPE | Extravagant promotion of a person or product (4) |
| ECUMENICISM | The promotion of unity between Christian Churches (11) |
| CITIZENSHIP | The condition or status of a legal inhabitant of a country (11) |
| JUNIOR | Low or lower in rank or status (6) |
| EXALT | Raise in rank or status (5) |
| SENIOR | Higher in rank or status (6) |
| REGIME | From Latin for "govern" or "rule", a word for a system of government or administration; a programme of diet and exercise for the promotion of health; or, any methodical routine (6) |
| DEMOTION | Reduction in rank or status |
| TITLE | An appellation of distinction, rank or status; or, the name of a book (5) |
| ROYALTY | The power or status of a Regina or a Rex; members of said sovereigns' families collectively; a queen bee; or, a payment to an author or inventor (7) |
| HERMIONEGRANGER | Founder of the Society for the Promotion of Elfish Welfare |
| MUDGUARD | It's used to damage the reputation of a person in the police force - the biker uses it as a defence (8) |
| ATHENAEUM | Literary or scientific association for the promotion of learning (9) |
| INSTITUTE | Association for the promotion of art, science or education (9) |
| ACADEMY | What is an institution for the promotion of literature, science or art (7) |
| IMPORTANT | Having high rank or status, or great authority (9) |
| PAYOLA | A bribe offered in return for unofficial promotion of a product, etc., in the media |