| WORDOFMOUTH | The best advertising, it's said (3 wds.) |
| DEBEERS | Named best advertising slogan of the 20th century, "a diamond is forever" is a slogan of which company? (2,5) |
| SITCOM | Without ads, it's usually about 21 or 22 minutes |
| IAMI | Neil Diamond's "___ Said" (3 wds.) |
| HAY | Make it while the sun shines, it's said (3) |
| USE | Handle sheep it's said (3) |
| LOG | A record would, it's said (3) |
| SEA | Deep regard, it's said (3) |
| ROE | Fish eggs line, it's said (3) |
| ONE | Individual was triumphant, it's said (3) |
| TEE | Support hot drink, it's said (3) |
| ERR | To do so is human, it's said (3) |
| ARC | Part of a curve in rescue vessel, it's said (3) |
| SEW | Any way but north, or so it's said (3) |
| TIE | Something binding Asian national, it's said (3) |
| PIC | Choose a photo, so it's said (3) |
| CUE | Prompt line of people, it's said (3) |
| AIR | Atmosphere in Scottish town, it's said (3) |
| DOC | Medic in place to board ship, it's said (3) |
| FLU | Seasonal infection took off it's said (3) |
