| THEDEVILYOUKNOW | It's better to have a demon who's familiar, so it is said (3,5,3,4) |
| SUPERIOR | It's better to have a fine figure - right? (8) |
| JUNEAU | Are you familiar, so to speak, with Alaska's capital? (6) |
| CRIMEDOESNOTPAY | Honesty is the best policy, so it is said (5,4,3,3) |
| YOUSHOULDNTHAVE | It's better to give thanks (3,8,4) |
| INCOME | "It is better to have a permanent ____ than to be fascinating" (Oscar Wilde) |
| THYME | It is used to season in season, so it is said (5) |
| ICEAGE | I, a person of great wisdom (so it is said) get a very long cold - years and years of it (3,3) |
| NOTHINGVENTURED | There's not an item to be gained after it, so it is said (7,8) |
| IMITATE | How to flatter in a sincere way, so it is said |
| OUTOFPLACE | It is inappropriate having no fish, so it is said (3,2,5) |
| TENNYSON | Victorian Poet Laureate for a record 42 years who famously lamented: "'Tis better to have loved and lost, than never to have loved at all" (8) |
| TIS | "___ better to have loved and lost than never to have loved at all" |
| NOSE | "It is better to have the ring of freedom in your ears than in your ___" (Thurber) |
| PAR | It's better to be under it than below it |
| CANDLE | It's better to light one than curse the darkness, it's said (6) |
| NICER | It's better to go right to a report (5) |
| HIM | Powerpuff Girls villain described as a "powerful, flamboyant demon who is the king of darkness, demons, and other devils" |
| RAHU | Demon who swallows the sun to cause an eclipse, in an ancient Hindu myth |
| DEVIL | He's sure to appear when talked about, so it is said |