| GITANES | Cigarette brand, a sponsor of the former Equipe Ligier Formula One team |
| ALAINPROST | Racing driver who took over the French Ligier team in 1997 |
| WINSTON | American cigarette manufacturer which was a sponsor of the 1982 Fifa World Cup |
| COCACOLA | Which company has been a sponsor of the Olympic Games continuously since 1928, longer than any other corporate supporter? (4-4) |
| DURA | ___ Composites - supplier of platform and access structures... and a sponsor of Rail Live (4) |
| CHOP | A brand; a crack; a piece cut off; a sharp downward blow with an axe, cleaver or hand; diced food; a slice of lamb or pork; or, ocean waves (4) |
| ISABELLA | A sponsor of Columbus's sail, able to be swayed (8) |
| NATIONALLOTTERY | Raving intolerantly to a sponsor of good causes (8,7) |
| ZEN | Do - - - Office, a sponsor of Sale Sharks, favour meditation? (3) |
| RONDENNIS | The executive chairman of McLaren Automotive and McLaren Group, and team principal of McLaren, the group's Formula One team, until 2009 |
| SCAR | Dashboard Confessional "A Mark, a Mission, a Brand, a ___" |
| CAMEL | "I'd walk a mile for a ____" was a slogan of this cigarette brand |
| EVIAN | Water brand that is the title sponsor of the fifth LPGA major |
| JPS | Black & gold cigarette brand that added a touch of classic menace to the rotary Nortons. (3) |
| BREADANDBUTTER | Made bed brand a complete means of support (5,3,6) |
| OPI | Nail polish brand a minute; or, with a credit |
| BROMPTON | A bicycle brand a or an Oratory in London? (8) |
| APRICOT | Early British computer brand a or a common fruit (7) |
| LACROSSE | Article in L'Equipe about a hybrid game (8) |
| KFC | Sponsor of the Lifetime mini- movie "A Recipe for Seduction" |
