| TUFTY | - Fluffytail; Elsie Mills' red squirrel character formerly used in road safety campaigns for children (5) |
| ARMOUREDCARS | Presumably those involved in road safety campaign are used by a major employer as being bullet proof (8,4) |
| NUTKIN | Which red squirrel character first appeared in a 1903 book for children? (6) |
| GREENCROSSCODE | Road safety campaign featuring David Prowse, who later played Darth Vader, as a superhero figure |
| BUTLER | Josephine, feminist social reformer in Victorian England noted for her campaigns for better social conditions (6) |
| AMBERNECTAR | Nickname used in advertising campaigns for lager produced by Australian beer company Foster's (5,6) |
| OMNIUM | Duke of ___, character formerly known as Plantagenet Palliser in stories by Anthony Trollope (6) |
| CATSEYE | Retro-reflective safety device used in road marking (4,3) |
| CHICKAREE | Red squirrel named for the sound it makes |
| CASERTA | Town in Campania that was the centre of Garibaldi's campaigns for the unification of Italy |
| SOVIET | Red squirrels often viewed in England's tree tops (6) |
| CATSEYES | Retroreflective safety devices used in road marking (4,4) |
| ASPHALT | Dark bituminous substance used in road-surfacing and roofing materials. (7) |
| BASALT | Fine-grained dark igneous rock used in road construction (6) |
| COBBLE | Stone used in road surfaces, or what a shoemaker does (6) |
| TAR | Dark sticky substance obtained from organic matter and used in road-making (3) |
| SANDY | ___ Cheeks (squirrel character on "SpongeBob SquarePants") |
| SCRAT | Extremely unfortunate squirrel character of the Ice Age franchise |
| CRUSADES | Campaigns for used cars to be serviced (8) |
| BACKS | Campaigns for those involved in the pitch (5) |