| WHISKAS | "Eight out of ten owners said their cat prefers it" according to an old advertising tagline |
| ORDER | Person with obsession prefers it in orange, for one (5) |
| COKE | "I'd like to buy the world a ___ ..." (advertising tagline) |
| FRITO | ___ Bandito (old advertising mascot) |
| MYPO | "I want my ___!" (old advertising catchphrase) |
| SLOGAN | Advertising tagline |
| COMATOSE | Some show love to their cat but it makes them drowsy (8) |
| CRYPTAESTHESIA | Method of communication confusing their cat, say - ESP? |
| DICTATE | Order one to put their cat on a diet (7) |
| CATFOOD | Bill probably said eight out of 10 cats prefer it with mice (3,4) |
| TWO | Eight out of ten will leave it (3) |
| CARR | Jimmy ___, host of Eight out of Ten Cats (4) |
| JIMMY | - - - Carr, questionmaster on Eight Out of Ten Cats (5) |
| IRONY | "A free ride when you've already paid" is an example of it, according to Alanis Morissette |
| MONEY | "A blessing that is of no advantage to us excepting when we part with it," according to Ambrose Bierce |
| NINE | Number of lives of a cat according to an old saying or myth (4) |
| ARK | According to an old bible story, it's the type of ship Noah built to give animals a lift |
| INHELL | Spot reserved for Brexiteers without a plan of how to deliver it, according to Donald Tusk (1,7,5,2,4) |
| ASPECIALPLACE | Spot reserved for Brexiteers without a plan of how to deliver it, according to Donald Tusk (1,7,5,2,4) |
| NEMOME | Submarine captain to attack (you might say) on a shoestring in trouble with it, according to the Thi |
